{"product_id":"lg-48-inch-b6-series-4k-ultra-hd-smart-oled-tv-oled48b65la-aei","title":"LG 48-inch B6 Series 4K Ultra HD Smart OLED TV | OLED48B65LA.AEI","description":"\u003cstyle\u003e\n.pd{font-family:Arial,Helvetica,sans-serif;color:#444;max-width:1200px;margin:auto;line-height:1.6}\n.pd *{box-sizing:border-box}\n.breadcrumb{font-size:13px;color:#005CB9;margin-bottom:10px}\n.hero-border{border:1px solid #D8E7F5;background:#F2F7FC;padding:22px;border-radius:10px}\n.pd h1{font-size:40px;line-height:1.1;color:#1A1A1A;margin:0 0 10px}\n.deck{font-size:17px;color:#555;max-width:900px}\n.stats-bar{display:grid;grid-template-columns:repeat(4,1fr);gap:12px;margin:24px 0}\n.stat{background:#fff;border:1px solid #D8E7F5;padding:16px;border-radius:8px;text-align:center}\n.stat strong{display:block;font-size:22px;color:#003B71}\n.section-divider{margin:30px 0;border-top:1px solid #D8E7F5}\n.pull-quote{background:#003B71;color:#fff;padding:18px;border-radius:8px;font-size:18px;font-weight:600}\n.ideal-cards,.features-grid{display:grid;gap:14px}\n.ideal-cards{grid-template-columns:repeat(3,1fr)}\n.features-grid{grid-template-columns:repeat(3,1fr)}\n.card{background:#FFFFFF;border:1px solid #D8E7F5;border-radius:8px;padding:18px}\n.card h3,.card h4{margin-top:0;color:#005CB9}\n.editorial h3{color:#003B71;margin-bottom:10px}\n.compare-card{overflow-x:auto}\n.compare-card table{width:100%;border-collapse:collapse}\n.compare-card th{background:#003B71;color:#fff;padding:12px}\n.compare-card td{border:1px solid #D8E7F5;padding:12px}\n.verdict{border-radius:10px;overflow:hidden;border:1px solid #D8E7F5}\n.verdict-header{background:#003B71;color:#fff;padding:14px 18px;font-weight:700}\n.verdict-body{padding:20px;background:#F8FAFC}\n.verdict-columns{display:grid;grid-template-columns:1fr 1fr;gap:20px}\n.verdict ul{margin:0;padding-left:18px}\n@media(max-width:768px){\n.stats-bar,.ideal-cards,.features-grid,.verdict-columns{\ngrid-template-columns:1fr;\n}\n.pd h1{font-size:34px}\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"pd\"\u003e\n\n\u003cdiv class=\"breadcrumb\"\u003eHome Entertainment \/ Televisions \/ OLED TVs\u003c\/div\u003e\n\n\u003cdiv class=\"hero-border\"\u003e\n\u003ch1\u003eLG OLED48B65LA OLED AI 48\" 4K Smart TV\u003c\/h1\u003e\n\u003cdiv class=\"deck\"\u003e\nPremium OLED picture quality, intelligent AI-powered processing and advanced gaming performance in a compact 48-inch screen size designed for modern entertainment spaces.\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"stats-bar\"\u003e\n\u003cdiv class=\"stat\"\u003e\n\u003cstrong\u003e48\"\u003c\/strong\u003e\nScreen Size\n\u003c\/div\u003e\n\u003cdiv class=\"stat\"\u003e\n\u003cstrong\u003eOLED 4K\u003c\/strong\u003e\nDisplay Technology\n\u003c\/div\u003e\n\u003cdiv class=\"stat\"\u003e\n\u003cstrong\u003e120Hz\u003c\/strong\u003e\nNative Refresh Rate\n\u003c\/div\u003e\n\u003cdiv class=\"stat\"\u003e\n\u003cstrong\u003ewebOS\u003c\/strong\u003e\nSmart Platform\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cp\u003e\nThe LG OLED48B65LA brings the benefits of OLED technology to a compact and versatile screen size that suits a wide range of rooms and viewing environments. Self-lit OLED pixels provide precise light control for exceptional contrast, perfect black levels and impressive colour accuracy, helping every scene appear more realistic and immersive.\n\u003c\/p\u003e\n\n\u003cp\u003e\nPowered by LG's α8 AI Processor 4K Gen2, the television intelligently enhances both picture and sound performance in real time. Whether you're watching films, streaming the latest series, following live sport or gaming on modern consoles and PCs, the OLED48B65LA delivers premium performance across every type of content.\n\u003c\/p\u003e\n\n\u003cdiv class=\"pull-quote\"\u003e\n\"Combining OLED precision, advanced AI processing and a compact 48-inch design, the OLED48B65LA is built for customers who want premium performance without a larger screen footprint.\"\n\u003c\/div\u003e\n\n\u003cdiv class=\"section-divider\"\u003e\u003c\/div\u003e\n\n\u003ch2 style=\"color:#003B71;\"\u003eIdeal For\u003c\/h2\u003e\n\n\u003cdiv class=\"ideal-cards\"\u003e\n\n\u003cdiv class=\"card\"\u003e\n\u003ch3\u003eGaming Setups\u003c\/h3\u003e\n\u003cp\u003eThe 48-inch screen size is ideal for immersive console and PC gaming, delivering responsive performance and advanced gaming technologies.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"card\"\u003e\n\u003ch3\u003eMovie \u0026amp; Streaming Fans\u003c\/h3\u003e\n\u003cp\u003eEnjoy exceptional OLED contrast, Dolby Vision HDR and cinematic picture quality across your favourite entertainment.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"card\"\u003e\n\u003ch3\u003eSmaller Living Spaces\u003c\/h3\u003e\n\u003cp\u003ePerfect for apartments, bedrooms, home offices and media rooms where premium performance is desired without a larger screen.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"section-divider\"\u003e\u003c\/div\u003e\n\n\u003ch2 style=\"color:#003B71;\"\u003eKey Features\u003c\/h2\u003e\n\n\u003cdiv class=\"features-grid\"\u003e\n\n\u003cdiv class=\"card\"\u003e\n\u003ch4\u003eOLED Self-Lit Pixel Technology\u003c\/h4\u003e\n\u003cp\u003eEach pixel operates independently to create outstanding contrast, true blacks and exceptional image depth.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"card\"\u003e\n\u003ch4\u003eα8 AI Processor 4K Gen2\u003c\/h4\u003e\n\u003cp\u003eAdvanced AI processing analyses content and automatically enhances picture and sound quality.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"card\"\u003e\n\u003ch4\u003eAI Picture Pro\u003c\/h4\u003e\n\u003cp\u003eImproves detail, clarity and realism to create a more immersive and refined viewing experience.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"card\"\u003e\n\u003ch4\u003eDolby Vision \u0026amp; Dolby Atmos\u003c\/h4\u003e\n\u003cp\u003eEnjoy cinematic HDR picture quality and immersive sound from compatible films, TV shows and games.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"card\"\u003e\n\u003ch4\u003e120Hz Gaming Performance\u003c\/h4\u003e\n\u003cp\u003eSupports VRR, ALLM, NVIDIA G-SYNC Compatibility and AMD FreeSync Premium for smoother gameplay.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"card\"\u003e\n\u003ch4\u003ewebOS Smart TV\u003c\/h4\u003e\n\u003cp\u003eAccess leading streaming services, personalised recommendations and intelligent smart features from one intuitive platform.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"section-divider\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"editorial\"\u003e\n\n\u003ch3\u003eCompact OLED Performance\u003c\/h3\u003e\n\u003cp\u003e\nThe OLED48B65LA demonstrates that premium picture quality does not require a huge screen. OLED technology provides precise pixel-level illumination, helping deliver exceptional shadow detail, rich contrast and impressive realism across every scene.\n\u003c\/p\u003e\n\n\u003ch3\u003eIntelligent AI Enhancement\u003c\/h3\u003e\n\u003cp\u003e\nLG's α8 AI Processor 4K Gen2 continuously analyses content and optimises performance in real time. AI Picture Pro and AI Super Upscaling help maximise image quality, while intelligent sound optimisation creates a more immersive viewing experience.\n\u003c\/p\u003e\n\n\u003ch3\u003eBuilt For Modern Gaming\u003c\/h3\u003e\n\u003cp\u003e\nSupport for 120Hz gameplay, Variable Refresh Rate, Auto Low Latency Mode, NVIDIA G-SYNC Compatibility and AMD FreeSync Premium helps create a responsive gaming experience across the latest consoles and gaming PCs.\n\u003c\/p\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"section-divider\"\u003e\u003c\/div\u003e\n\n\u003ch2 style=\"color:#003B71;\"\u003eHow It Compares\u003c\/h2\u003e\n\n\u003cdiv class=\"compare-card\"\u003e\n\u003ctable\u003e\n\u003ctr\u003e\n\u003cth\u003eFeature\u003c\/th\u003e\n\u003cth\u003eLG OLED48B65LA\u003c\/th\u003e\n\u003cth\u003eTypical LED TV\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDisplay Technology\u003c\/td\u003e\n\u003ctd\u003eOLED Self-Lit Panel\u003c\/td\u003e\n\u003ctd\u003eLED\/LCD\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBlack Levels\u003c\/td\u003e\n\u003ctd\u003ePixel-Level Control\u003c\/td\u003e\n\u003ctd\u003eBacklight Dependent\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGaming Performance\u003c\/td\u003e\n\u003ctd\u003e120Hz with VRR Support\u003c\/td\u003e\n\u003ctd\u003eTypically Lower Refresh Rates\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHDR Support\u003c\/td\u003e\n\u003ctd\u003eDolby Vision, HDR10, HLG\u003c\/td\u003e\n\u003ctd\u003eVaries By Model\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAI Processing\u003c\/td\u003e\n\u003ctd\u003eα8 AI Processor 4K Gen2\u003c\/td\u003e\n\u003ctd\u003eVaries By Model\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"section-divider\"\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"verdict\"\u003e\n\u003cdiv class=\"verdict-header\"\u003eThe Verdict\u003c\/div\u003e\n\n\u003cdiv class=\"verdict-body\"\u003e\n\n\u003cdiv class=\"verdict-columns\"\u003e\n\n\u003cdiv\u003e\n\u003ch3 style=\"color:#003B71;\"\u003eStrengths\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePremium OLED picture quality with perfect black levels\u003c\/li\u003e\n\u003cli\u003eCompact and versatile 48-inch screen size\u003c\/li\u003e\n\u003cli\u003ePowerful α8 AI Processor 4K Gen2\u003c\/li\u003e\n\u003cli\u003eDolby Vision and Dolby Atmos support\u003c\/li\u003e\n\u003cli\u003eExcellent gaming features with 120Hz support\u003c\/li\u003e\n\u003cli\u003eComprehensive webOS smart platform\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\n\u003cdiv\u003e\n\u003ch3 style=\"color:#003B71;\"\u003eConsiderations\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSmaller screen size than larger OLED alternatives\u003c\/li\u003e\n\u003cli\u003ePremium OLED technology sits within the higher-end TV category\u003c\/li\u003e\n\u003cli\u003eA dedicated sound system can further enhance cinematic audio performance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\n\u003c\/div\u003e\n\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003c\/div\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":54075003306311,"sku":"OLED48B65LA.AEI","price":1699.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/5807\/1748\/files\/665ecdc60d8a3e61bfed108009c354b08ef5ce8b_429659_v2__62427.1777388559.jpg?v=1780494530","url":"https:\/\/euronics.ie\/products\/lg-48-inch-b6-series-4k-ultra-hd-smart-oled-tv-oled48b65la-aei","provider":"Euronics Ireland","version":"1.0","type":"link"}