LG OLED evo AI 77″ 4K OLED TV | OLED77G54LW.AEK

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Sale price€4,499.99

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LG OLED evo AI 77″ 4K OLED TV | OLED77G54LW

Transform your living room into a true home cinema with the LG OLED77G54LW. This 77-inch OLED evo TV combines vivid colour, deep contrast, and intelligent AI processing for a viewing experience that’s truly world-class. Ideal for film lovers, sports fans, and gamers in Ireland seeking premium quality and immersive design.

With its flush-to-wall One Wall Design, the OLED77G54LW blends effortlessly into modern interiors. The powerful α11 AI Processor enhances every frame in real time, while Dolby Vision and HDR10 deliver outstanding clarity and realism. Whether you're streaming your favourite series, casting from your phone, or gaming at 4K/120Hz, this TV offers next-level performance in every scene.

alpha 11 AI Processor Gen2 is against a dark background. It glows with purple and blue light from within illuminating the microchip circuits around it. Performance statistics are visible. 6.7 times greater AI neural processing, NPU. 2.2 times faster operation, CPU. 3.6 times improved graphics, GPU.

Key Features

  • OLED evo display with Brightness Booster Ultimate for superior contrast and peak brightness
  • α11 Gen6 AI Processor with AI Picture Pro and AI Sound Pro for real-time optimisation
  • Supports Dolby Vision, HDR10, HLG, and Filmmaker Mode for cinematic image quality
  • One Wall flush-mount design with satin silver bezel for a sleek modern finish
  • 4x HDMI 2.1 inputs with 4K/120Hz, VRR, ALLM, and NVIDIA G-Sync/FreeSync Premium
  • webOS smart platform with voice control, multi-user profiles, and Apple AirPlay 2

Scene of a space shuttle launch that's split in half. One half of the scene is bright and vivid thanks to the LG brightness boosting algorithms. The other half is dark, faded, and gray.

Living room space with a wall-mounted LG OLED TV. On the TV is a mountain range against a dark evening sky filled with stars. This scene is split in half. One side shows a duller, grayer version of the landscape labeled, Non Perfect Black display. On the other side is a more pleasing picture with a larger dynamic range of blacks and whites. This is labeled, Perfect Black display. Logo certification is also visible, Perfect Black Technology delivers black levels less than or equal to 0.24 nit up to 500 lux. A text bubble is by its side it says, check the Perfect Black certification mark.

Colorful parrot in ultra-high definition against a black background. Water drops are suspended in the air all around it. The image showcases Perfect Color as each different hue on the parrot's body is vibrant and vivid. The dark background with the detailed water splashes also highlights how the screen is reflection-free. Different logo certifications from UL and Intertek are visible. These refer to its 100% Color Fidelity, 100% Color Volume, and reflection-free claim. Text is also visible, check the Perfect Color certification mark.

LG AI Magic Remote with the AI button highlighted. There is a graphic UI representation with icons of how the AI button allows users to access different AI functionality. The services include AI Voice ID, AI Search, AI Chatbot, AI Concierge, AI Picture Wizard, and AI Sound Wizard. Functionality is then showcased as the cursor appears over an interface, showing how the remote cam be used like an air mouse to just point and click.

Recycling Contribution

Where applicable, included in the retail price of online products is a contribution to recycling costs (PRF) of 5 EUR for large domestic appliances/TV's and 10 EUR for American Side by Side refrigeration.

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